Writing a blog is a great way to get your creative juices flowing on a regular basis, and it can also be a great source of income for you as well. However, if you really want your blog to succeed, you are going to have to put some effort into driving some serious traffic to your site. This is going to help you make the most of your AdSense and help you generate income that would help you take your blog to the next level. Here are some factors that affect your blog’s traffic
1. Domain name
People often don’t put a lot of thought into the domain name that they use because of the fact that they don’t realize just how important this can be. The longer and more complicated your domain name is, the less likely it will be that people will visit your blog. Your domain name also has an impact on your rankings on search engine results, as web crawlers give you higher scores based on the simplicity of your domain name. You also need to ensure that your domain name has as little character variations as possible.
2. Loading Speed
Nothing sends potential users running as much as slow webpage loading speed. This is because of the fact that they are used to getting immediate gratification thanks to the way the internet has developed over the past decade. A good way to reduce your webpage load times is to reduce the file size of the images you add to your blogs and to avoid fancy graphics which, though they may improve the aesthetics of your webpage, are extremely heavy. Removing flash animation can also send your loading times plummeting!
3. Content Quality
One of the most important factors that people forget about when they are working on their blog is the quality of their content. You need to make sure that your content fulfills the requirements of your niche and provides your users with some entertainment as well. Text-based content is essential because of the fact that it helps web crawlers discover your web page in the first place and rank it in search engine results. Good quality content helps ensure that when people discover your blog, they are going to want to keep visiting again and again because the content would be worth it.
4. Keyword Density
Pretty much everyone knows that keywords are essential to the success of a blog. That being said, they usually don’t know that you can’t just stuff your content full of keywords, you need to be a little more tactical about it. The right amount of keywords is more important, and they need to be logically placed as well so that the text reads in a straightforward manner. Random keywords are probably going to hurt your blog rather than help it grow, so it is important that you start looking into improving quality rather than increasing quantity.
5. Responsive Design
Long gone are the days when computers were the sole place where people surfed the internet. Nowadays, it is far more common for people to surf the internet using their phones. If you want to cater to all kinds of traffic, whether it comes from a laptop, tablet or smartphone, you need to incorporate responsive design into your blog. Advertising companies are going to have a much easier time marketing your blog if you are up to date with things like responsive design.
You can check some of the best responsive themes for your blogger’s blog here.
You need to create a way for potential users to discover your blog, and there is no better way to do this than with backlinks. All you need to do is bear in mind the fact that the backlinks you create will have to be organic, which means that they need to be created by actual users. You can’t just buy a bot that would create fake accounts that would link to your blog, this will end up doing a lot more harm than good because you will get penalized by the web crawlers that search engines utilize.
Users are not going to trust you or visit your blog if you don’t have a good reputation. You can use advertising agencies to help market your blog, but this will be ineffective if the information you present isn’t top notch, accurate and displayed in a quality manner. A better idea would be to monitor where you are mentioned on the internet and address any complaints that people might have so that your reputation as a credible source of information is maintained. This will generally help your blog out a lot, and ensure that a great deal of traffic starts coming your way.